When you receive your photos, it’s important to select the right file depending on how you intend to use it. This ensures the best quality and the most accurate visual result.
Here are a few practical tips to help you use your images correctly.
Web-optimized files are lightweight and adapted for online use, including :
– Websites and blogs
– Social media platforms (Instagram, Facebook, LinkedIn…)
– Newsletters and digital presentations
Why use web-optimized files?
– They are exported at a smaller size and reduced weight, ensuring fast loading on all digital platforms
– Their sRGB color profile is fully adapted for screens, ensuring consistent and accurate colors online.
– They maintain excellent visual quality while remaining lightweight and optimized for the web.
⚠️ Tip : Avoid uploading HD files directly to websites or social media :
– Platforms will automatically compress HD files, resulting in a visible loss of quality.
– Colors will not be accurate and may appear dull, because the web uses the sRGB color profile exclusively, which is not compatible with the RGB profiles used in HD photos.
High-definition (HD) files are designed for all printed materials, such as :
– Photo paper, brochures, flyers
– Posters, banners, large-format prints
– Marketing materials and decorative supports
Why use HD files for print ?
– They provide high resolution for crisp, detailed results
– Details remain sharp, even in large formats
– Colors are more accurate when exported with a print-ready color profile
⚠️ Tip : Avoid using web-optimized files for print, as their lower resolution may result in blurry or pixelated output.
Print : HD files typically use a RGB profile or a print-compatible color space to ensure accurate results on paper.
Web : Web-optimized images use the sRGB profile, the standard for screens, ensuring consistent colors across all devices.
Always keep your original HD and web files for future use (a backup on two different storage devices is recommended)
Resize and export your images according to the intended usage (web or print)
Don’t hesitate to request a specific format, file weight, or dimension if needed